client intake — DEEP ORBIT

this is where we go deeper than 'what makes you different.' we want the real story, the customer experience, the founder's drive, the words that will represent your business everywhere online.

How did this business start, and why are you still doing it? *

What's the moment a customer knows they made the right call choosing you?

What do your customers say when they recommend you to someone? *

What does life look like for your customer BEFORE and AFTER they work with you? *

Walk us through what happens when a new customer contacts you *

What's your proudest project, biggest win, or best customer story?

Your elevator pitch *

The barbecue version: how would you describe what you do to a mate at a BBQ?

Describe your business in one sentence for social media *

your website & content

5 to 10 minutes

whether we're building new or improving what you have, we need to understand your current setup and what content exists.

SEO & search visibility

5 to 10 minutes

how visible is your business on google and AI search tools? these questions diagnose your starting point, no technical knowledge required.

Do you have Google Search Console set up? *

Do you currently do any SEO? *

Previous SEO provider details

Any Google penalties or issues you know about? *

Where do you rank on Google for your main search terms? *

Do other websites link to yours? *

Does your business appear in AI search results? *

Does your website have a sitemap submitted to Google? *

Does your website use structured data (schema markup)? *

When was your website content last updated? *

How fast does your website load on a phone? *

Content creation: who will write ongoing content? *

analytics & tracking

3 to 5 minutes

you can't improve what you don't measure. what tracking do you have and what do you care about.

digital growth strategy

3 to 5 minutes

how your business makes money and what content you have to work with. this shapes everything we build.

legal & compliance

3 to 5 minutes

every website needs legal pages. this section helps us understand what you have, what you need, and any industry-specific requirements.

Do you have a privacy policy? *

Upload or paste your privacy policy

Do you have terms and conditions? *

Upload or paste your terms and conditions

Are there industry-specific legal requirements or disclaimers?

Do you collect customer data beyond contact forms? *

e-commerce & product catalogue

5 to 30 minutes

if you sell physical products online (or plan to), we need detailed product information to build your store.

Do you sell physical products online? *

How many distinct products do you sell? *

Do your products have variations? *

yes no

Describe your product variations *

Product categories *

Product catalogue (share a link)

Product details (if no spreadsheet)

Product photography *

Shipping policy *

Returns and refund policy *

Payment methods *

Inventory management *

Inventory system name

Seasonal or limited products

timeline & post-launch

3 to 5 minutes

when do you need this done, and what happens after launch? planning this upfront avoids surprises.

Do you have a launch deadline? *

Target launch date

Will you be adding content regularly after launch? *

Who will maintain the site after launch? *

Email marketing integration

Other integrations or features needed

first, your email.

check your inbox.

let's get started.

what we'll cover

about your business

your goals & ideal customer

your local presence

your brand & identity

your story & profile content

your website & content

SEO & search visibility

analytics & tracking

digital growth strategy

legal & compliance

e-commerce & product catalogue

timeline & post-launch